TellaTina is a trusted community of like-minded friends, globally, to share resources and contacts.
TellaTina is a trusted community of like-minded friends, globally, to share resources and contacts.
It's one of a kind app for the elite as its private and membership only by recommendation, STRICT curation and invite!! It's a one stop shop for getting first hand experience of members; it answers any query under the sun!!
Role
Sr. UX Designer and Front-End Developer
Timeline
2 Weeks
Tools
My Task
TellaTina stands as a unique and exclusive digital community, a brainchild of Chanda Surana Barjatiya, sister of the renowned Indian film director, Suraj Barjatiya. This app is designed to foster meaningful connections among like-minded individuals globally. As the Senior UX Designer and Front-End Developer for this project, my role was pivotal in bringing Chanda Surana Barjatiya's vision to life through an engaging and reflective website.
The Challenge :
TellaTina's mission is to create an exclusive digital space where privacy, curation, and membership recommendation are the cornerstones. The challenges were multifold :
Elite Community Branding : The website needed to encapsulate the exclusivity and privacy that TellaTina offers to its members.
Clarity and Transparency : Despite its exclusive nature, the website had to convey the essence of TellaTina's functionality and purpose to a global audience.
Design Process :
Our journey in bringing TellaTina to the digital forefront followed a meticulously structured process :
Understanding TellaTina's Core Values : We immersed ourselves in the essence of TellaTina, understanding its strict curation and recommendation-based membership approach.
User-Centered Design : We designed the UX with an emphasis on clarity, ensuring that visitors could easily comprehend TellaTina's unique value proposition.
Reflecting Brand Identity : The website was aligned with TellaTina's brand identity, highlighting its exclusivity and global reach while preserving the privacy of its members.
Front-End Development : The website's front-end was meticulously coded to provide an engaging and interactive web experience.
Collaboration : We worked closely with Chanda Surana Barjatiya and her team to ensure that the website truly represented TellaTina's essence.